The Charity Film Awards (en)
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The magic of reading 'Where the Wild Things Are’

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Around the world, millions of children have never even seen a new book. No one has ever read them a story, the shelves of their libraries are bare and in school they crowd around a single tattered textbook with as many as a dozen other students.

Without books, children are denied the chance to imagine new possibilities, meet wonderful new friends and succeed in their studies. At Book Aid International, we think this is unacceptable – everyone, and particularly children, should have the books that will change and enrich their lives.

Every year, our charity makes books available to millions of children around the world, introducing them to the joy of magic and reading. In this video, we follow one young reader – Pascalia – in Kenya’s vast, arid Great Rift Valley as she discovers the much loved classic, ‘Where the Wild Things Are’.

Pascalia has books – but there are still too many children like her who have no books. Our video aims to shine a light on how books enrich children’s live and encourage more people to be a part of sending books to children who ned them worldwide. Every vote and every donation helps us send another book.

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