Prostate Cancer UK Appeal Film
How would you say thank you to the person you love most, knowing they could soon be dead from prostate cancer?
Every year, we say thank you to our biggest donors at a special gala dinner with a video showing the great work their money helps to support. But this year, we wanted to do things a bit differently.
So we filmed two men with terminal cancer reading emotional letters from their wives; then watch a prostate cancer researcher reading letters of gratitude from the men themselves, who hope her pioneering work might keep them alive for longer. Then on the night of the dinner, the two men appear on stage at the end of the film to read thank you letters to the donors in person.
It's a surprising ‘step-out-of-the-screen’ twist to a powerful film, showing the personal drama at the heart of what we do and why it’s only possible thanks to the generosity of our donors.
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