The Charity Film Awards (en)
  • Social celebration

Grab Life By The Boobs

Click here to watch the Live Stream at 7pm

Grab Life By The Boobs was produced to celebrate CoppaFeel!’s 10th anniversary as well as normalise boob-checking for an audience who don’t see themselves as being at risk of breast cancer. Not only does the campaign celebrate the ethos behind our charity, that life is for living and enjoying, right now, it champions the ordinary people who take their health into their own hands, and grab life by the boobs - in all senses. The campaign embodies what we want breast cancer campaigns to be – positive, empowering and inclusive, Grab Life is a campaign that doesn’t rely on scare tactics or sympathy, but instead celebrates the power of giving it all you’ve got, and taking control of your future.

CoppaFeel! was born out of a need for a more representative narrative around breast cancer, after our founder Kris Hallenga was diagnosed with incurable breast cancer aged 23. Grab Life By The Boobs is a celebration of grabbing on to life and a reminder to all young people that getting to know their body is the best way to put the future in their hands.

You need to login to vote for your favourite videos.

Login using your existing social media account:

Register by email

If you don’t have an account, please register using the form below.

Why are we asking you to register to vote?

This helps us to stop voting abuse and also enables us to communicate the short-list and winners to everyone who voted later on. We will not pass this information on to anyone else.


If you have an account, please login using the form below or click here if you have forgotten your password.

Campaign Partners

Media Partners

Supported by

Promote - Donate - Celebrate

Increased exposure for charity video content

Donations made directly to good causes throughout the campaign

Celebrating the success of film in fundraising