A Full Life
We wanted to produce an emotional Christmas campaign video that would raise awareness of our services, drive donations and deliver the message that a short life should be the fullest of them all. Produced by Southpaw Agency and narrated by Demelza Vice President Daniel Radcliffe, “A Full Life” focuses on 16 year old Elke and her mother, Glynnis. Elke was starved of oxygen at birth, leaving her with brain damage and a crumbling spine, impacting on her ability to breathe. Doctors warned Elke may not live to see her first Christmas, but 16 years later she continues to live a life full of love, hope and amazing memories, with the support of Demelza. The sad reality is that many of the families supported by Demelza could be facing their last Christmas together because of their child’s terminal condition. Glynnis says: 'We know it could be our last Christmas together as a family, but we’ll keep fighting to make sure that, as long as she’s with us, Elke can live the full live she deserves.” Demelza is there to help families make the most of the time they have together, living the fullest life of all.
You need to login to vote for your favourite videos.
Login using your existing social media account:
Register by email
If you don’t have an account, please register using the form below.
Why are we asking you to register to vote?
This helps us to stop voting abuse and also enables us to communicate the short-list and winners to everyone who voted later on. We will not pass this information on to anyone else.
If you have an account, please login using the form below or click here if you have forgotten your password.
Promote - Donate - Celebrate
Increased exposure for charity video content
Donations made directly to good causes throughout the campaign
Celebrating the success of film in fundraising